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Design Basics

RRP $448.99

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A national bestseller, DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text easy for students to refer to while they work and giving instructors the utmost flexibility in organizing the course. The authors provide diverse, two-dimensional visual examples from many periods, peoples, and cultures for all elements and principles of design. This updated edition features an exciting array of stunning new examples of painting, graphic design, architecture, and new media to help students recognize the language of design in everyday life. Icons throughout the book prompt students to access CourseMate, which provides studio art demonstrations, video interviews that provide insight into the creative process, interactive exercises that help students explore the foundations of art, and an interactive eBook.


Fundamentals Of Switching Theory And Logic Design

RRP $343.99

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Switching theory and logic design provide mathematical foundations and tools for digital system design that is an essential part in the research and development in almost all areas of modern technology. The vast complexity of modern digital systems implies that they can only be handled by computer aided design tools that are built on sophisticated mathematical models. Fundamentals of Switching Theory and Logic Design is aimed at providing an accessible introduction to these mathematical techniques that underlie the design tools and that are necessary for understanding their capabilities and limitations.

As is typical to many disciplines a high level of abstraction enables a unified treatment of many methodologies and techniques as well as provides a deep understanding of the subject in general. The drawback is that without a hands-on touch on the details it is difficult to develop an intuitive understanding of the techniques. We try to combine these views by providing hands-on examples on the techniques while binding these to the more general theory that is developed in parallel. For instance, the use of vector spaces and group theory unifies the spectral (Fourier-like) interpretation of polynomial, and graphic (decision diagrams) representations of logic functions, as well as provides new methods for optimization of logic functions.

Consequently, Fundamentals of Switching Theory and Logic Design discusses the fundamentals of switching theory and logic design from a slightly alternative point of view and also presents links between switching theory and related areas of signal processing and system theory. It also covers the core topics recommended in IEEE/ACM curricula for teaching and study in this area. Further, it contains several elective sections discussing topics for further research work in this area


Aircraft Design

RRP $437.99

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AIAA's #1 Selling Textbook-50,000 Aerospace Engineers Can't Be Wrong! Winner of the AIAA Summerfield Book Award and the Aviation/Space Writers Association Award of Excellence. This best-selling textbook presents the entire process of aircraft conceptual design-from requirements definition to initial sizing, configuration layout, analysis, sizing, optimization, and trade studies. Widely used in industry and government aircraft design groups, Aircraft Design: A Conceptual Approach is also the design text at major universities around the world. A virtual encyclopedia of engineering, it is known for its completeness, easy-to-read style, and real-world approach to the process of design. Special Features: More than 900 pages of design methods, illustrations, tips, explanations, and equations; Overviews of lofting, subsystems, maintainability, producibility, vulnerability, and stealth; Concepts and calculation methods for aerodynamics, stability and control, propulsion, structures, weights, performance, and cost; Coverage of conventional and unconventional design methods, including UAV, canard, tandem wing, C-wing, oblique wing, asymmetrical, multi-fuselage, wing-in-ground-effect, and more; VTOL, helicopter, New Topics: Advice on how to become an aircraft designer; Electric aircraft, batteries, fuel cells, and solar cells; Green airplanes, including biofuels, GTL, hydrogen, methane, and nuclear; Active aeroelastic wing and advanced tailless concepts; Enhanced learning materials, including chapter opening summaries with set-the-stage art, descriptive sidebar definitions and tips, and what-we-learned chapter wrap-ups. RDSwin Software RDSwin allows engineering students to take a aircraft design from first conceptual layout through functional analysis, leading to performance, range, weight, and cost results. By automating the "grunt work" of vehicle analysis, RDSwin makes enough time for the student to truly learn design. RDSwin integrates Design Layout (CAD), aerodynamics, weights, propulsion (jet & prop), stability & control, sizing, range, performance, and cost analysis. All new, all-original code (even the CAD module), all optimized for aircraft conceptual design and analysis. A true 32-bit Windows* Application, with Windows pulldown menus, popup boxes, fonts, graphics, dialog boxes, clipboard read/write, Undo/Redo, and more. RDSwin outputs analysis results and program data to popup boxes, text files, Windows printers, or directly to your spreadsheet, word processor, or internet browser. (*) Microsoft(R) and Windows(R) are registered trademarks of Microsoft Corporation. RDSwin is not a product of, nor is it tested or endorsed by Microsoft. Buy both the RDSwin Student Software and Aircraft Design: A Conceptual Approach, Fifth Edition and Save!


The Demographic Masculinization Of China

RRP $354.99

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This book describes the shortage of girls and women in present day China and focuses on two important features: the sex imbalance in childhood and youth, and the excess mortality of women at various stages of their life. The author analyzes the causes and the processes of a strong preference for sons, which generates discrimination toward females and results in a shortage of girls and women. China's higher proportion of men than women is a population characteristic that is shared by very few countries in the world. This demographic masculinity is unprecedented in the documented history of human populations, both in scale and its lasting impact on the numbers and the structure of the population. Despite the economic boom of recent years, many families in China still consider girls to be less important than boys. Although Chinese women have become largely emancipated since the 1950s, they still do not have the same opportunities for social achievement as men, and Chinese society remains fundamentally rooted in highly gendered social and family roles. As a consequence, Chinese girl babies who have the misfortune to be born instead of a long-awaited son go by various names, such as Pandi (literally "awaiting a son"), Laidi ("a son will follow"), or Yehao ("she'll do too"). The book provides a comprehensive review of the situation of women in China's society and shows that discrimination against girls and women is part of a system of norms and values that traditionally favours males.


Aircraft Design

RRP $437.99

Click on the Google Preview image above to read some pages of this book!

AIAA's #1 Selling Textbook-50,000 Aerospace Engineers Can't Be Wrong! Winner of the AIAA Summerfield Book Award and the Aviation/Space Writers Association Award of Excellence. This best-selling textbook presents the entire process of aircraft conceptual design-from requirements definition to initial sizing, configuration layout, analysis, sizing, optimization, and trade studies. Widely used in industry and government aircraft design groups, Aircraft Design: A Conceptual Approach is also the design text at major universities around the world. A virtual encyclopedia of engineering, it is known for its completeness, easy-to-read style, and real-world approach to the process of design. Special Features: More than 900 pages of design methods, illustrations, tips, explanations, and equations; Overviews of lofting, subsystems, maintainability, producibility, vulnerability, and stealth; Concepts and calculation methods for aerodynamics, stability and control, propulsion, structures, weights, performance, and cost; Coverage of conventional and unconventional design methods, including UAV, canard, tandem wing, C-wing, oblique wing, asymmetrical, multi-fuselage, wing-in-ground-effect, and more; VTOL, helicopter, New Topics: Advice on how to become an aircraft designer; Electric aircraft, batteries, fuel cells, and solar cells; Green airplanes, including biofuels, GTL, hydrogen, methane, and nuclear; Active aeroelastic wing and advanced tailless concepts; Enhanced learning materials, including chapter opening summaries with set-the-stage art, descriptive sidebar definitions and tips, and what-we-learned chapter wrap-ups. RDSwin Software RDSwin allows engineering students to take a aircraft design from first conceptual layout through functional analysis, leading to performance, range, weight, and cost results. By automating the "grunt work" of vehicle analysis, RDSwin makes enough time for the student to truly learn design. RDSwin integrates Design Layout (CAD), aerodynamics, weights, propulsion (jet & prop), stability & control, sizing, range, performance, and cost analysis. All new, all-original code (even the CAD module), all optimized for aircraft conceptual design and analysis. A true 32-bit Windows* Application, with Windows pulldown menus, popup boxes, fonts, graphics, dialog boxes, clipboard read/write, Undo/Redo, and more. RDSwin outputs analysis results and program data to popup boxes, text files, Windows printers, or directly to your spreadsheet, word processor, or internet browser. (*) Microsoft(R) and Windows(R) are registered trademarks of Microsoft Corporation. RDSwin is not a product of, nor is it tested or endorsed by Microsoft. Buy both the RDSwin Student Software and Aircraft Design: A Conceptual Approach, Fifth Edition and Save!



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